Product & Service design is related to process design. When taking a conceptual product or service idea and turning this into a reality, you have to think about how that product or service will be made or delivered.

The main objective of process design is to ensure that the performance of your process is delivering on its intended purpose, effectively to achieve your goal. Whatever your business focus on, an exceptional customer service, fast turn around time and lowest cost will put you ahead of your competitors.

Why does my business need process design? 

  • Process design helps to support your business goals by defining your product, service or fulfillment processes. 
  • Inefficient processes cost money. You could find cost savings while making your operations more efficient. 
  • Deliver more with less. When you improve a method for delivery to can increase the amount you can deliver with the same amount of people or machines. 

    Process Design Objective


  • Provide appropriate resources, capable of  achieving the specification of products or      services
  • Error-free processing
    • Products & service produced ‘on specification’
    • Less recycling and wasted effort within the process
      • Speed

      • Minimum throughput time
      • Output rate appropriate for demand
        • Short customer waiting times
        • Low in-process inventory
          • Dependability

          • Provide dependable process resources
          • Reliable process output timing and volume
            • On-time deliveries of products and services
            • Less disruption, confusion and rescheduling within the process
              • Flexibility

              • Provide resources with an appropriate range     
              • of capabilities
              • Change easily between processing states        (what, how, how much is being processed)
                • Ability to process a wide range of products and services
                • Low cost / fast product and service changes
                • Low cost / fast volume changes
                • Ability to cope with unexpected events
                  • Cost

                    • Appropriate capacity to meet demand
                    • Eliminate process waste in terms of:
                    • Excess capacity
                    • Excess process capability
                    • In-process delays
                    • In-process errors
                    • Inappropriate process inputs
                    • Lower processing costs
                    • Lower resource costs
                    • Low delay / inventory costs (working capital costs)

                      Process Design Phases:

                      Step 1: Define the problem 
                      Step 2: Collect information & data
                      Step 3: Brainstorm & analyse your ideas and data
                      Step 4: Develop a new process or improve a current process
                      Step 5: Build a change management plan.
                      Step 6: Implement a new process 
                      Step 7: Collect data on new processes to optimise